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Reading Show News #3: Learn All About Tenkara
Tenkara is a traditional way of fly fishing in Japan, normally using 11ft to 15ft rods but without a fly line or reel. The rods are telescopic & collapse to about 20 inches making them extremely...
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Reading Show News #4: Meet Wychwood Game
Over the last few seasons Wychwood Game have been responsible for launching some true innovations to the UK fly-fishing market. Now highly regarded as one of the best up-and-coming British brands,...
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Reading Show News #5: Visit Hardy at the Show
Hardy were established in 1872 & are one of the world’s most famous fishing brands. They have consistently been at the forefront of tackle innovation & design. Developing rod technology has...
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Reading Show News #6: What will be there from Masterline Walker?
If you are in to “adventure fishing” for big game species in tropical climates then you will know that YoZuri is the only lure brand that top guides trust. YoZuri lures feature super-strong...
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Reading Show News #7: Visit FishingMatters Stand for the Latest on the Market
FishingMatters always offer the latest leading products and innovations at the Sportfish Show and this year is no exception – so you can rely on seeing products that you have only heard about until...
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End Your Season In Style at the 2014 Sportfish Jamboree Weekend!
We are pleased to announce a new and exciting event to our calendar – definitely one to put in your diary! Join us for a weekend of end of season sale bargains, demonstrations and a chance to meet some...
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Fulling Mill – Designed by Fishermen for Fishermen – at the 2016 Reading Show
Fulling Mill is at the forefront of developing fresh and exciting new fly patterns and you can meet them at the 2016 Sportfish Reading Show. Check out their show blog now and find out more… Fulling...
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Outside Days – Adding Another Dimension to the 2016 Sportfish Show
Exhibiting for the first time at the Sportfish Reading Show, Outside Days is pleased to add shooting and stalking to the sporting opportunities on offer.Outside Days is a sporting agency born out of...
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VISION at the 2016 Reading Show – Modern, innovative and daring!
Recognised for their innovation, modern and sometimes daring approach… be it freshwater or salt, VISION continues to influence and shape how and what anglers enjoy most about their fishing. VISION UK...
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Visit Flyfish Europe at the 2016 Sportfish Show
Flyfish Europe are European distributors of premium fly fishing brands such as Simms, Scott Fly Rods, Waterworks Lamson Fly Reels, Scientific Anglers, C&F Products and more and, as well as...
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It’s Time for a Fly Fishing Tackle MOT
With the spring fishing season about to lift off it’s time to get your tackle checked over to make sure it’s in perfect shape! With this in mind – we’re offering our tackle MOT service this March at...
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Mullock’s Vintage Tackle at the Sportfish Show
John Mullock and John Stephenson from Mullock’s, Europe’s largest sporting auction specialists, will be attending this year’s Reading Show. John Stephenson has been in the vintage tackle business for...
View ArticlePatagonia at the 2018 Sportfish Reading Show
We are delighted to announce that Patagonia are back at the Sportfish Reading Show in 2018 and, in addition to displaying their current range of clothing, waders and bags, will be showing their film...
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